Wikipedia:Articles for deletion/Brian Solis

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The following discussion is an archived debate of the proposed deletion of the article below. Please do not modify it. Subsequent comments should be made on the appropriate discussion page (such as the article's talk page or in a deletion review). No further edits should be made to this page.

The result was keep. Content issues can be fixed through normal editing. (non-admin closure) Natg 19 (talk) 01:21, 7 January 2015 (UTC)[reply]

Brian Solis[edit]

Brian Solis (edit | talk | history | protect | delete | links | watch | logs | views) – (View log · Stats)
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One of many such articles about marketing execs where a lot of effort has been made to make the page look legitimately sourced, when it isn't actually.

Out of more than 30+ sources, I have not found any that are acceptable/verify notability. Sources include brief mentions, quotes, interviews, and tips (lots of tips sources). There's amazon.com as a source, a marketing agency blog, a few other personal blogs, and a few citations to Brian Solis' homepage. The strong mainstream media sources in the article do not provide biographical information on him, but are interviews, tips, quotes and how-to pieces.

There are a few hits of him being quoted in The New York Times, but no biographical profiles. It's possible stubbing rather than deleting may be appropriate, as he does have some notability in marketing circles. CorporateM (Talk) 18:34, 5 December 2014 (UTC)[reply]

  • Stub: on the principle that he has written three books that have their own entries, and if those books are notable enough to be listed (and this is a whole other debate) then there should at least be some page for the author IMO. The rest of it looks like fluff, and I did recently AfD a linked article about an infographic which seemed like like fluff too. To be honest, the first time I read this article I did think that it should be deleted, but the books might just establish some notability. Shritwod (talk) 19:15, 5 December 2014 (UTC)[reply]
Note: This debate has been included in the list of California-related deletion discussions. • Gene93k (talk) 03:51, 6 December 2014 (UTC)[reply]
Note: This debate has been included in the list of Authors-related deletion discussions. • Gene93k (talk) 03:51, 6 December 2014 (UTC)[reply]
Note: This debate has been included in the list of Businesspeople-related deletion discussions. • Gene93k (talk) 03:51, 6 December 2014 (UTC)[reply]

I am not sure if this is helpful, but his book "Putting the Public back in Public Relations" is the main text for the Social Media Course at University of Victoria, Canada. He is a pretty well known author in Social Media/PR circles so you would expect some sort of biography entry on wikipedia. — Preceding unsigned comment added by 94.100.16.219 (talk) 22:52, 8 December 2014 (UTC)[reply]

  • Delete and also take a good look at the articles for his books, which I rather doubt achieve notability. (We can't assume that since those articles exist, the books are notable. A quick glance suggests they are not.) I agree with nom, the cites here are nearly all blogs or blog-like online sources. If those were removed (as they should be) there would be zero content in this article. Note that this article was created in 2008, so it pre-dates the book articles, and the presence of the book articles is not an argument to keep this page. LaMona (talk) 22:02, 12 December 2014 (UTC)[reply]
Relisted to generate a more thorough discussion so a clearer consensus may be reached.
Please add new comments below this notice. Thanks, NorthAmerica1000 03:43, 13 December 2014 (UTC)[reply]
Relisted to generate a more thorough discussion so a clearer consensus may be reached.
Please add new comments below this notice. Thanks, Deadbeef 04:00, 22 December 2014 (UTC)[reply]
Relisted to generate a more thorough discussion so a clearer consensus may be reached.
Please add new comments below this notice. Thanks, ceradon (talkcontribs) 05:49, 30 December 2014 (UTC)[reply]
  • Keep per the significant coverage in multiple independent reliable sources.
    1. Adamson, Deborah (1994-08-03). "Taking A Page From Reality - Pierce Student Targets Young With Magazine". Los Angeles Daily News. Archived from the original on 2014-12-30. Retrieved 2014-12-30.

      The article notes:

      Brian Solis has dreams of becoming the next magazine magnate.

      The 23-year-old college student from Canoga Park is working on his aspirations as publisher and editor of "Reality Magazine," a free publication focusing on fashion and social issues.

      Stories range from the media coverage of molestation allegations against Michael Jackson to lighter fare such as an older woman falling for a younger man.

      "We write about whatever's the buzz - what people are talking about in the clubs, on campus and all over," Solis said. "I'm aiming for a Harper's Bazaar or a Vanity Fair, but I'd like to keep it free for the younger people."

    2. "Solis: un gurú de los nuevos medios". El Comercio. 2011-12-08. Archived from the original on 2014-12-30. Retrieved 2014-12-30.

      The article notes:

      Hoy el experto estadounidense Brian Solis cumple 41 años, de los cuales veinte los ha dedicado a las relaciones públicas y la comunicación en los nuevos medios.

      Al final de la década de los 90, Solis comenzó a participar en comunidades en Internet, los primeros blogs y fundó FutureWorks, empresa encargada de crear estrategias de negocios en los nuevos medios y márketing.

      En el 2010 publicó el aclamado ?Engage!?, una guía para marcas y empresas que buscan construir y medir el éxito en la nueva web. Este año editó ?The End of Business as Usual?.

    3. Macale, Sherilynn (2011-10-18). "Brian Solis on his new book, The End of Business as Usual [Interview]". The Next Web. Archived from the original on 2014-12-30. Retrieved 2014-12-30.

      The article notes:

      It’s a new era of business and consumerism — and you play a role in defining it. Or that’s what Brian Solis, Principal Analyst at Altimeter Group says in his new book, The End of Business as Usual: Rewire the way you work to succeed in the customer revolution.

      Though Solis should really be a table name at this point — his Twitter alone boasts a cool 106k+ following — there may be a few of you who need a bit of brushing up. For those of you who find yourself unfamiliar, Solis is an analyst who has focused his work over the last 14 years on studying the effects of new media on business, marketing, publishing and culture. He’s also the author of “the industry reference guide to building and measuring success via the social web”, Engage, a book written for marketing and service professionals.

      Per Wikipedia:Reliable sources/Noticeboard/Archive 177#The Next Web, The Next Web passes Wikipedia:Identifying reliable sources.
    4. Mance, Henry (2011-12-07). "A mangled guide to surviving digital Darwinism". Financial Times. Archived from the original on 2014-12-30. Retrieved 2014-12-30.

      This is a review of Brian Solis' book The End of Business as Usual: Rewire the Way You Work to Succeed in the Consumer Revolution.

    5. Dempster, Ann (2012-02-23). "The End of Business as Usual". Financial Adviser. Financial Times. Archived from the original on 2014-12-30. Retrieved 2014-12-30. {{cite news}}: Italic or bold markup not allowed in: |publisher= (help)

      This is another review of Brian Solis' book The End of Business as Usual: Rewire the Way You Work to Succeed in the Consumer Revolution.

    6. Shah, Rawn (2013-03-08). "Review: Brian Solis's '[What's The Future] Of Business'". Forbes. Archived from the original on 2014-12-30. Retrieved 2014-12-30.

      This is a review of Brian Solis' book What's the Future of Business: Changing the Way Businesses Create Experiences.

    7. Cameron, Mark (2014-02-14). "Social media prophet Brian Solis on what post-digital people want". BRW. Archived from the original on 2014-12-30. Retrieved 2014-12-30.

      The article notes:

      On the 18th and 19th of February a number of the world’s best social media and digital strategy thinkers will meet at the Recital Centre in Melbourne for the first “Social Business” event. The keynote speaker is Brian Solis, principal of USA based Altimeter Group, futurist and the author of three books including “The End of Business as Usual”. In social media circles he has become something of a prophet.

    8. Asghar, Rob (2013-08-12). "Building A Truly Social Business: A Conversation With Brian Solis". Forbes. Archived from the original on 2014-12-30. Retrieved 2014-12-30.

      The article notes:

      Social media expert Brian Solis is one of those lucky souls who seems to be described more often than not as a “visionary,” for the manner in which he has seen and described an organizational future driven by new digital technology.

      In a new short-form e-book co-authored with Charlene Li, The Seven Success Factors of Social Business Strategy (published by Wiley Jossey-Bass), Solis presents a specific vision of “social business,” which goes beyond lip service in an age in which we talk about social more than we do social.

    9. Schawbel, Dan (2013-03-14). "Brian Solis: The Future of Business is Shared Experiences". Forbes. Archived from the original on 2014-12-30. Retrieved 2014-12-30.

      The article notes:

      I recently spoke to Brian Solis, who is a principal at Altimeter Group, a research-based business advisory firm in San Francisco. Solis is globally recognized as one of the most prominent thought leaders and published authors in new media. Solis has studied and influenced the effects of emerging media on business, marketing, publishing, and culture. He’s written several books including The End Of Business As Usual and Engage. His latest book is called What’s the Future of Business: Changing the Way Businesses Create Experiences.

    10. Mueller, MP (2010-09-02). "Social Media Are Easier Than You Think". The New York Times. Archived from the original on 2014-12-30. Retrieved 2014-12-30.

      The article notes:

      Tell great stories. The secret to creating brand allegiance is giving people a story along with every purchase. And what better venue than a social community that is there expressly to interact? Follow smart people like Brian Solis to learn how to hone your company’s storytelling skills.

      Mr. Solis is a principal at Silicon Valley’s new media agency, FutureWorks. Check out his Conversation Prism, which is a visual synopsis that shows how all of the social media sites out there can be leveraged and how they overlap and build on each other. Be multidimensional. Share your passions as well as your expertise. People buy products from companies whose values they align with.

    There is sufficient coverage in reliable sources to allow Brian Solis to pass Wikipedia:Notability#General notability guideline, which requires "significant coverage in reliable sources that are independent of the subject".

    Cunard (talk) 06:24, 30 December 2014 (UTC)[reply]

  • Keep In addition to sources in article and listed above, per AUTHOR he has book reviews, too many to list here but some can be seen in the EbscoHost database here. -- GreenC 15:32, 30 December 2014 (UTC)[reply]
  • Stub: The sources provided above are not really in-depth biographical profiles where Mr. Solis is the subject of the article that could support a lengthy profile, but I think there is enough source material to suggest some notability. Someone could author a high quality two paragraph stub and for now a little cleanup would take care of the problem with blog sources, promotion, etc. CorporateM (Talk) 18:18, 30 December 2014 (UTC)[reply]
Note: CorporateM is the nominator so I assume you are withdrawing this AfD? "Stub" is a defacto vote for Keep. Content issues should be worked out on the talk page. AfD is to determine Keep or Delete the topic (red vs blue link), not the content of the article. Sometimes people will agree to do something in AfD but it's irregular. -- GreenC 18:55, 30 December 2014 (UTC)[reply]
  • Keep per sources presented by Cunard. Passes GNG. Content issues can be worked out. -- Calidum 06:07, 31 December 2014 (UTC)[reply]
The above discussion is preserved as an archive of the debate. Please do not modify it. Subsequent comments should be made on the appropriate discussion page (such as the article's talk page or in a deletion review). No further edits should be made to this page.