Monopoly Go!

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Monopoly Go!
App icon with Mr. Monopoly
Developer(s)Scopely
Publisher(s)Scopely
Director(s)Massimo Maietti
SeriesMonopoly
EngineUnity[1]
Platform(s)
ReleaseApril 11, 2023
Genre(s)Board game
Mode(s)Single-player

Monopoly Go! (stylized as MONOPOLY GO!) is a 2023 mobile board game developed and published by Scopely in collaboration with Hasbro for iOS and Android devices.[2] It is based on the board game of the same name.

Gameplay[edit]

Monopoly Go! is a single-player mobile board game video game that mixes elements of the classic Monopoly board game with some light mid-core mechanics. Monopoly GO! takes place in a mildly sociable environment. The player travels their board by themselves and starts out with ownership of every property.[3]

A recurrent mini-game called Treasure Hunting is another aspect of Monopoly Go that allows the player to find hidden objects for rewards. Like other events, these mini-games are themed and only playable for a short period of time—usually a few days. All Treasure Hunts revolve around the basic gameplay of tapping squares on a grid to reveal objects. The player needs special tokens called "pickaxes" or “shovels” in order to uncover the squares.[4]

Reception[edit]

Reviewers criticized various aspects of Monopoly Go!. Rachel Mogan from Android Central praised the game's appealing visuals, smooth gameplay, and impressive sound. However, she stated that it is "abundantly clear that Monopoly GO! is one of the many mobile games designed for the sole purpose of making as much money as it possibly can".[5] Writing for Destructoid, CJ Andriessen criticized the game for having intrusive in-game ads.[6]

Sales[edit]

By November 2023, Monopoly Go generated more than $1 billion in revenue, becoming the biggest mobile game launch of 2023. Scopely also added that Monopoly Go is bringing in more than $200 million every month for the company.[7] By March 2024, the game generated $2 billion in revenue just 10 months after launch and three months after hitting $1 billion.[8] The game also had a marketing budget of nearly $500 million.[9][10]

References[edit]

  1. ^ Saver, Michael; Pung, Julia; Stanton, Devon (2024-01-04). "Made with Unity: 2023 in review". Unity Technologies. Archived from the original on 2024-01-13. Retrieved 2024-01-13.
  2. ^ Fragen, Jordan (2023-04-12). "Monopoly Go! is Scopely's latest Hasbro board game adaptation". VentureBeat. Archived from the original on 2023-11-07. Retrieved 2024-01-06.
  3. ^ Rachel Mogan (2023-05-08). "Monopoly GO! review: It's not Monopoly, but it IS a perfect time-waster". Android Central. Retrieved 2024-03-16.
  4. ^ Bhattacharjee, Soham (2024-03-13). "Monopoly GO: Wheel Boost Schedule (March 2024)". Game Rant. Retrieved 2024-03-16.
  5. ^ Rachel Mogan (2023-05-08). "Monopoly GO! review: It's not Monopoly, but it IS a perfect time-waster". Android Central. Archived from the original on 2024-01-06. Retrieved 2024-01-06.
  6. ^ "Monopoly Go! is a rather ruthless take on the classic board game". Destructoid. 2023-05-01. Archived from the original on 2024-01-06. Retrieved 2024-01-06.
  7. ^ "2023's Apparent Biggest Mobile Game Launch Is Not What You Expect". GameSpot. Archived from the original on 2024-01-06. Retrieved 2024-01-06.
  8. ^ Takahashi, Dean (2024-03-13). "Monopoly Go hits $2B in revenue just 10 months after launch". VentureBeat. Retrieved 2024-03-16.
  9. ^ Williams, Hayley (March 19, 2024). "Monopoly Go Devs Spent More On Marketing Than It Cost To Develop The Last Of Us 2". GameSpot. Retrieved 2024-03-19.
  10. ^ Zwiezen, Zack (2024-03-19). "Monopoly Go Spent Almost $500 Million On Marketing, More Than Spider-Man 2's Dev Budget". Kotaku. Retrieved 2024-03-19.

External links[edit]

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