L8 CMMR

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"L8 CMMR"
Promotional single by Lily Allen
from the album Sheezus
Released6 February 2014[1]
Recorded2013
Genre
Length3:41
LabelParlophone
Songwriter(s)
Producer(s)Greg Kurstin

"L8 CMMR" (pronounced latecomer), is a song by British recording artist Lily Allen from her third studio album, Sheezus (2014). It premiered online on 6 February 2014,[1] the same day as the release of her previous single "Air Balloon" music video.

Composition[edit]

This track follows the style of her previous single, "Air Balloon", and is a bubblegum pop and electropop song.[2] The song also features heavy amounts of autotune, as well as chipper synths. Described as a 'no brainer (song)' by Allen herself, the song describes her love to a man, whom nobody can ever steal away from her.

Release[edit]

The song was included in Girls Volume 2: All Adventurous Women Do, the soundtrack of the second series of the HBO series Girls.

Lyric video[edit]

On 17 February 2014, an official lyric video of the song was released on her official YouTube channel.[3] The lyric video features a retrogaming-inspired video. The video shows Allen as a character of a 1980s video game, who needs to fight and overcome obstacles, like racing, in order to win prizes like engagement rings. The video received critical acclaim and was a fan favorite as the video was fun and different from mainstream videos.

Reception[edit]

The song received generally positive reviews from music critics. Spin gave a positive review of the song, calling it a "bright, bouncy electro-pop with well-crafted hooks and some playful Auto-Tune effects", but also stated it was a "little lackluster".[4] In May 2014, the song debuted at number 61 on the Flanders Ultratip chart, and later reached number 4.[5]

Chart positions[edit]

Chart (2014) Peak
position
Belgium (Ultratip Bubbling Under Flanders)[5] 4

References[edit]

  1. ^ a b "Lily Allen Obsesses Over Her Man in "Girls" Tune 'L8 CMMR' - Video | Rolling Stone". rollingstone.com. Retrieved 19 February 2014.
  2. ^ "Lily Allen drops new video for "Air Balloon" and new song off Girls soundtrack". Hitfix. Retrieved 31 March 2014.
  3. ^ "Lily Allen Displays Vintage Video Game Flare In Her L8 CMMR Lyric Video! Play Along & Listen HERE! | PerezHilton.com". perezhilton.com. Archived from the original on 3 March 2014. Retrieved 19 February 2014.
  4. ^ "Hear Lily Allen's Smug "Girls" Auto-Tuner 'L8 CMMR' | SPIN | Songs". spin.com. Retrieved 31 March 2014.
  5. ^ a b "Lily Allen – L8 CMMR" (in Dutch). Ultratip. Retrieved 11 May 2014.