Kidoodle.TV
 Logo | |
Type of site | Streaming platform |
|---|---|
| Available in | English |
| Headquarters | Calgary, Canada |
| Country of origin | Canada |
| Area served | 160 countries |
| Parent | A Parent Media Co. Inc |
| URL | https://kidoodle.tv/ |
| Launched | January 2014 |
| Current status | Active |
Kidoodle.TV is a Canadian subscription and advertising-based video-on-demand streaming service for children. It is owned and operated by A Parent Media Co. Inc., a company based in Calgary, Canada.[1] It provides entertainment and educational programs for children, and it is available in English language. Notable shows on the platform include PAW Patrol, Peppa Pig, SpongeBob SquarePants, Baby Shark, My Little Pony, and Doggyland.[2][3][4]
Kidoodle.TV was created in 2012 and launched in January 2014.[2][5] As of 2023, it can be accessed in more than 160 countries through more than 1000 devices.[6]
History[edit]
Kidoodle.TV is owned and operated by A Parent Media Co. Inc., a company based in Calgary, Canada.[1][7] Kidoodle.TV was started by Mike Lowe and Neil Gruninger. Lowe identified a gap for online, user-generated videos providing age-appropriate content for children up to the age of 12 years, and co-founded the platform in 2012 with Gruninger. They commercially launched the service in US and Canada in January 2014.[7][8] The service also allows parental control and setting-up of watch time limit.[9]
In 2020, the company partnered with PubMatic to use their ad-tech software OpenWrap OTT for header bidding.[10] In 2021, Kidoodle.TV started an analytics portal for content creators to inform them about the performance of their shows.[11] It also partnered with Argentinean YouTube Channel, The Children’s Kingdom, in June 2023.[3]
The company has adopted Amazon cloud computing for technical advancements in their services and operations.[12]
Funding[edit]
In 2014, Kidoodle.TV raised CAD 10 million from angel investors.[13] In June 2022, the company received capital investment from TriWest Capital Partners, a Canada-based private equity firm making the total funds raised by the company to $62 million.[14]
Awards[edit]
Notable awards won by Kidoodle.TV includes:
- Webby Awards – 2022[15]
- Stevie Awards – Gold - 2020[16]
References[edit]
- ^ a b Toneguzzi, Mario (December 7, 2015). "Calgary based Kidoodle.TV expanding to Caribbean market". Calgary Herald.
- ^ a b Spangler, Todd (8 October 2014). "Kidoodle.TV's Parent Company Closes $10 Million in Angel Financing (Exclusive)". Variety.
- ^ a b Jones, Holly (12 June 2023). "Premier Argentine Youtube Channel The Children's Kingdom Teams With Streamer Kidoodle.tv". Variety.
- ^ Watson, Cole; Hernandez, Andrea (February 3, 2023). "Deals of the Week: BBC, Kidoodle.TV, CAKE". Kidscreen.
- ^ Staff (4 December 2020). "Kidoodle.TV: Safe streaming for kids". The Canadian Business Quarterly.
- ^ Staff (June 5, 2023). "Kidoodle.TV Kicks Off the Summer With Its 'SUMMER SPOTLIGHT' Series for Kids and Parents While School's Out". Charlotte Observer.
- ^ a b Parker, David (December 5, 2019). "Calgary-born Kidoodle.TV recognized globally as safe streaming option for kids". Calgary Herald.
- ^ Staff (November 8, 2012). "Startup of the Week - KidoodleTV". Calgary Herald.
- ^ Schmidt, Colleen (12 February 2014). "TV service offers collection of kid friendly content online". CTV News.
- ^ "Fast-Growing Kidoodle.TV Family AVOD Service Joins PubMatic on Header Bidding". Beet.TV. 6 July 2020.
- ^ Morris, Chris (7 July 2021). "Kidoodle.TV Rolling Out New Analytics Portal for Children's Content Creators". Variety.
- ^ Halliday, Mathew (9 June 2022). "More than a storage solution: For these companies, the cloud is at the core of continuous innovation". The Globe and Mail.
- ^ Spangler, Todd (8 October 2014). "Kidoodle.TV's Parent Company Closes $10 Million in Angel Financing". Variety.
- ^ Earl, William (21 June 2022). "Kidoodle Streamer Receives Investment From TriWest Capital Partners". Variety.
- ^ "New Webby Gallery + Index - Kidoodle TV". The Webby Awards.
- ^ "Mobile Site & App Awards Category Winners". Stevie Awards.