Easy (Ice MC song)

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"Easy"
Single by Ice MC
from the album Cinema
B-side"Rock Your Body"
Released1989
StudioCasablanca Recordings
Genre
Length3:40
LabelZYX Records
Songwriter(s)Roberto Zanetti
Producer(s)Roberto Zanetti
Ice MC singles chronology
"Easy"
(1989) 		"Scream"
(1990)
Music video
"Easy" on YouTube

"Easy" is a song by British, Italy based Eurodance artist Ice MC. It features vocals by German singer Jasmine Heinrich and was also his first single, produced and written by Italian music producer and composer Roberto Zanetti. Released in 1989 by ZYX Records as the lead single from the debut album, Cinema (1989), the song enjoyed success all over Europe, reaching the top 3 in Spain (2) and West Germany (3), and the top 5 in Italy and Switzerland. In the US, "Easy" peaked at number four on MTV's Video Rap Chart.[1] There were produced two different versions of the music video for the song.

Critical reception[edit]

Bill Coleman from Billboard wrote, "First strains of influence by Milli Vanillis chart dominance are felt on this pop-slanted rap track."[2] David Giles from Music Week described it as a "pleasant rap/soul collaboration, and in places there is even a hint of reggae toasting in the vocals." He added, "Lyrically it appears to be an opportunity to namecheck all Ice's favourite musical styles and artists, but cryptic enough to keep us guessing."[3]

A reviewer from The Network Forty commented, "Imagine a rap song produced by David Foster, featuring lapses of Jeffrey Osborne balladering, while Maddy Hayes' secretary murmurs "Real Intellectual Muscle" throughout and you have this innovative new crossover record."[4] Tom Doyle from Smash Hits complimented the song as "a good rap record which sounds very mean "n" tough in the verses and a bit like Milli Vanilli in the choruses. Very singable and happy."[5]

Track listing[edit]

  • 7" single, UK (1989)
  1. "Easy"
  2. "Rock Your Body"
  • 12" single, UK (1990)
  1. "Easy" (Extended Revolution Mix) — 5:35
  2. "Easy" (Radio Version) — 3:40
  3. "Easy" (Attack Mix) — 6:35
  4. "Rock Your Body" — 3:56
  • CD maxi, UK (1990)
  1. "Easy" (Radio Version) — 3:45
  2. "Easy" (Extended Revolution Mix) — 5:43
  3. "Easy" (Attack Mix) — 6:36
  4. "Rock Your Body" — 3:56

Charts[edit]

Chart (1989-1990) Peak
position
Austria (Ö3 Austria Top 40)[6] 7
Europe (Eurochart Hot 100)[7] 18
France (SNEP)[8] 17
Spain (AFYVE)[9] 2
Switzerland (Schweizer Hitparade)[10] 4
West Germany (Official German Charts)[11] 3

References[edit]

  1. ^ Dezzani, Mark (17 December 1994). "Ice MC Chills Out On Euro Radio" (PDF). Music & Media. p. 1. Retrieved 16 March 2021.
  2. ^ Coleman, Bill (28 April 1990). "Single Reviews" (PDF). Billboard. p. 73. Retrieved 1 March 2020.
  3. ^ Giles, David (24 March 1990). "Singles" (PDF). Music Week. p. 21. Retrieved 29 October 2020.
  4. ^ "Top 40: The Next 40" (PDF). The Network Forty. 11 May 1990. p. 44. Retrieved 21 March 2020.
  5. ^ Doyle, Tom (21 March 1990). "Down the Rave-up!". Smash Hits. No. 295. p. 55. Retrieved 8 March 2020.
  6. ^ "Ice MC – Easy" (in German). Ö3 Austria Top 40. Retrieved 1 March 2020.
  7. ^ "Eurochart Hot 100" (PDF). Music & Media. 20 January 1989. Retrieved 25 September 2020.
  8. ^ "Ice MC – Easy" (in French). Les classement single. Retrieved 1 March 2020.
  9. ^ Dezzani, Mark (17 December 1994). "Ice MC Chills Out On Euro Radio" (PDF). Music & Media. p. 1. Retrieved 16 March 2021.
  10. ^ "Ice MC – Easy". Swiss Singles Chart. Retrieved 1 March 2020.
  11. ^ "Offiziellecharts.de – Ice MC – Easy" (in German). GfK Entertainment charts. Retrieved 2 March 2020.
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