Allo (company)

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Allo
Native name
АЛЛО
IndustryElectronics distribution
Founded1998
HeadquartersUkraine, Dnipro
Allo Max
Mi Store

Allo (Ukrainian: Алло) is a Ukrainian group of companies operating as a marketplace in online and classic retail and electronics distribution.[1] It is headquartered in Dnipro, Ukraine.[2] The group also operates its own postal service Allo Express.[3]

History[edit]

Allo-telecom retail chain of stores was founded in 1998 by Dmytro and Hryhoriy Derevytskyy in Dnipro.[4]

In 2004, the wholesale company Cifrotech was established. As of 2021, Cifrotech distributes more than 30 brands and operates a franchise network under the Mobilochka brand.

In 2006, the online store allo.ua was launched.[5][6]

In 2013, the Mobilochka chain stopped operations and ALLO re-registered the lease rights to most of the chain's stores.[7][8] Since 2013, when Mobilochka belongs to the ALLO group, and Cifrotech manages it as a franchise project.[9] Since 2013, the network has provided a coalition program, FISHKA.[10]

According to Forbes, as of October 2014, ALLO was the second-largest online store with a revenue of $100 million.[11]

Since 2017, Cifrotech has been the official distributor of the Xiaomi brand in Ukraine with a MiStore network. The first store was opened in Kyiv in 2017. In February 2017, the first ALLO Max store was opened (extended format store).[12][13] In October 2017, the company launched a marketplace.[14]

A new loyalty program ALLO Hroshi was started in April 2020.[15] In November 2020, ALLO launched its own postal and logistics operator ALLO Express.[16][17]

In 2020, the company started selling food and alcohol as the marketplace.[18][19] The ALLO chain of stores has more than 345 outlets in 140 cities (as of September 2021).[20][21]

In January 2021, ALLO launched a real-time video consultation service "Expert Online".[22] In August 2021, the ALLO online store took third place in the ranking of the most visited online stores in July 2021 according to Retailers.[23]

In late 2021, ALLO opened the Allo Max store in Respublika shopping mall, which became the winner of the Retail Design Awards 2021 in the category "Household appliances and electronics".[24][25]

At the beginning of the Russian invasion of Ukraine in 2022, the company had about 345 sales points throughout the country.[26] During the war, 50 of them were destroyed, looted or remained in the occupied territory. As of November 2022, about 280 stores of the company are operating.[27]

With the beginning of the blackouts in Ukraine, ALLO turned 45 stores into "Points of Invincibility".[28]

ALLO partners with Ukrainian telecommunication companies and develops 60 monobrand stores (Kyivstar, Vodafone, Lifecell) as franchises.[29][30]

Recognition[edit]

  • 2013 – Retail Awards in the nomination "Network of portable electronics stores"[31]
  • 2014 – allo.ua online store took second place in the ranking of Ukrainian online stores according to Forbes[32]
  • 2016 – allo.ua online store took second place in the ranking of "Top 10 most visited Ukrainian online stores" according to Factum Group[33]
  • 2016 – Best Retailers Design in the category "Home Appliances and Electronics"[34]
  • 2021 – "HR-Brand Award" winner in the nomination "Ukraine" with the project "Rapid career in ALLO"[35]

References[edit]

  1. ^ "New ALLO store was opened in new Shopping Mall in Khmelnytsky - Retail & Development Advisor". en.rda.ua. 18 February 2020. Retrieved 17 November 2022.
  2. ^ "How traditional retailer can move to online sector and become a market leader – the case with Allo company". AIN.UA. 20 September 2018. Retrieved 17 November 2022.
  3. ^ "ALLO GROUP OF COMPANIES CREATES POSTAL OPERATOR". Ukraine open for business. 27 November 2020. Retrieved 17 November 2022.
  4. ^ "Как сеть "Алло" стала одним из лидеров онлайн-рынка". retailers.ua (in Russian). 16 January 2018. Retrieved 17 January 2022.
  5. ^ "Кому принадлежит рынок украинской интернет-торговли". Экономическая правда (in Russian). Retrieved 2022-12-18.
  6. ^ "Сеть Алло получила нового руководителя". biz.nv.ua (in Russian). Retrieved 2022-12-18.
  7. ^ "Исполнительный директор Алло покидает компанию после 12 лет руководства". biz.nv.ua (in Russian). 25 September 2018. Retrieved 17 November 2022.
  8. ^ ""Алло" и "Мобилочка" объединятся в единую сеть". gagadget.com (in Russian). 18 April 2013. Retrieved 17 November 2022.
  9. ^ ""Алло" купила "Мобілочку"". www.ukrinform.ua (in Ukrainian). 14 May 2013. Retrieved 17 November 2022.
  10. ^ "Исполнительный директор Алло покидает компанию после 12 лет руководства". biz.nv.ua (in Russian). Retrieved 2022-12-18.
  11. ^ "Рейтинг Forbes: хто лідирує в українській інтернет-торгівлі? - Журнал Forbes - Журнал - Forbes Україна" (in Ukrainian). 1 June 2017. Archived from the original on 1 June 2017. Retrieved 18 January 2022.
  12. ^ "Техническая эволюция: как менялись форматы магазинов бытовой техники и электроники — Асоціація рітейлерів України". 2021-11-17. Archived from the original on 2021-11-17. Retrieved 2022-12-18.{{cite web}}: CS1 maint: bot: original URL status unknown (link)
  13. ^ "У хмельницькому ТРЦ Оазис відкрився магазин нового формату Алло MAX". Archived from the original on 2021-11-17. Retrieved 2022-12-18.{{cite web}}: CS1 maint: bot: original URL status unknown (link)
  14. ^ "Как традиционному ритейлеру перебраться в онлайн и стать лидером рынка — кейс компании "Алло"". AIN.UA (in Russian). 16 January 2018. Retrieved 17 November 2022.
  15. ^ "АЛЛО-Гроші: як компанія дякує клієнтам за відгуки". E&Lnews (in Ukrainian). Archived from the original on 2021-11-17. Retrieved 2022-12-18.
  16. ^ "Сеть магазинов "Алло" запускает собственную доставку товаров". Delo.ua. 26 November 2020.
  17. ^ "ГК "Алло" створює поштового оператора в Україні". Інтерфакс-Україна (in Ukrainian). 26 November 2020. Retrieved 17 November 2022.
  18. ^ "Что ждет в Украине Apple, Xiaomi, Huawei и Samsung. Интервью совладельца Алло". LIGA (in Russian). 1 March 2021. Retrieved 17 November 2022.
  19. ^ "Сеть "Алло" запустила продажу продуктов питания и алкоголя через сайт". AIN.UA (in Russian). 29 September 2020. Retrieved 17 November 2022.
  20. ^ "День народження АЛЛО: 23 роки та 23 млн гривень на знижки – Depo.ua". www.depo.ua (in Ukrainian). 16 September 2021. Retrieved 17 November 2022.
  21. ^ "АЛЛО цьогоріч відкрила вже 47 магазинів і ще три планує до кінця року — DSnews.ua". www.dsnews.ua (in Ukrainian). 17 December 2021. Retrieved 17 November 2022.
  22. ^ "Рейтинг Forbes: хто лідирує в українській інтернет-торгівлі? - Журнал Forbes - Журнал - Forbes Україна". 2017-06-01. Archived from the original on 2017-06-01. Retrieved 2022-12-18.{{cite web}}: CS1 maint: bot: original URL status unknown (link)
  23. ^ "Самые посещаемые интернет-магазины июля 2021 года". retailers.ua (in Russian). 18 August 2021. Retrieved 17 November 2022.
  24. ^ "Как прошла церемония награждения Retail Design Awards 2021. Фоторепортаж". retailers.ua (in Russian). 29 December 2021. Retrieved 17 November 2022.
  25. ^ "Магазин АЛЛО MAX відзначено за найкращий дизайн у ритейлі – Новини на Depo.ua". www.depo.ua (in Ukrainian). 20 December 2021. Retrieved 17 November 2022.
  26. ^ "Кому належить ринок української інтернет-торгівлі". Archived from the original on 2021-11-17. Retrieved 2022-12-25.{{cite web}}: CS1 maint: bot: original URL status unknown (link)
  27. ^ "Виконавчий директор Алло залишає компанію після 12 років керівництва". biz.nv.ua (in Ukrainian). Retrieved 2022-12-25.
  28. ^ "Магазини мережі «Алло» працюватимуть як «пункти незламності»". The Village Україна. 2022-12-15. Retrieved 2022-12-25.
  29. ^ "АЛЛО открыла крупнейший монобрендовый магазин Xiaomi площадью 500 квадратных метров: в нем можно купить техники, которой хватит обставить весь дом". gagadget.com (in Russian). Retrieved 2022-12-18.
  30. ^ "«Алло» открывает свой первый магазин нового формата Smart Home | Новости | Компьютерное Обозрение". ko.com.ua (in Russian). Retrieved 2022-12-18.
  31. ^ "Победители 2013 | Retail Awards". retailawards.com.ua. Retrieved 17 November 2022.
  32. ^ "Forbes составил рейтинг интернет-магазинов уанета: Топ-10 компаний по обороту". AIN.UA (in Russian). 6 October 2014. Retrieved 17 November 2022.
  33. ^ "Топ-10 найбільш відвідуваних українських інтернет-магазинів". Mind.ua (in Ukrainian). 4 September 2017. Retrieved 17 November 2022.
  34. ^ "Определены победители конкурса ритейл-дизайнов Best Retailers Design 2016". retailers.ua (in Russian). 25 January 2021. Retrieved 17 November 2022.
  35. ^ "Премія HR-бренд 2021: названо кращих роботодавців України". ФАКТИ ICTV (in Ukrainian). 22 October 2021. Retrieved 17 November 2022.
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