Wikipedia:Articles for deletion/The Mojave Experiment

The following discussion is an archived debate of the proposed deletion of the article below. Please do not modify it. Subsequent comments should be made on the appropriate discussion page (such as the article's talk page or in a deletion review). No further edits should be made to this page.

The result was Keep. Tiptoety ^talk 06:08, 25 September 2008 (UTC)[reply]

The Mojave Experiment[edit]

The article is about one of Microsoft's latest advertising campaigns. I just don't see what makes this article notable. Are there going to be articles created for every marketing or advertising campaign by Microsoft or any other company? If somehow this article is notable, what about creating an article regarding Microsoft's latest marketing campaign involving Jerry Seinfeld.—User:Kigali1 (talk) 05:45, 21 September 2008 (UTC)[reply]

Note: This debate has been included in the list of Advertising-related deletion discussions. -- treelo _radda 11:47, 21 September 2008 (UTC)[reply]
Weak Delete half of the sources are the main website of the Experiment. The other sources simply don't establish notability. --Banime (talk) 15:51, 21 September 2008 (UTC)[reply]
Keep. The campaign and criticism thereof are covered in an article in International_Herald_Tribune. I've added the reference to the article. VG ☎ 00:58, 22 September 2008 (UTC)[reply]
I've added yet another reference to an InformationWeek article. More news stories about the campaign's success or lack thereof can be found by Google news; definite keep — this is not your average PR campaign. VG ☎ 01:05, 22 September 2008 (UTC)[reply]
Keep, major campaign which attracted news and online coverage. Stifle (talk) 10:20, 22 September 2008 (UTC)[reply]
Keep, plenty of significant coverage: [1], [2], [3], [4], [5]. the skomorokh 14:42, 22 September 2008 (UTC)[reply]
Keep, see Get a Mac. --Ciao 90 (talk) 14:52, 22 September 2008 (UTC)[reply]
- Just because something is similar to a notable thing, it does not mean the thing itself is notable. You may want to read WP:WAX. Sincerely, the skomorokh 14:57, 22 September 2008 (UTC)[reply]
Keep I agree with the nominator that we should not have articles for every advertising campaign. We should only have articles for ad campaigns that provide reliable and verifiable sources to establish their notability. This one meets that standard. Alansohn (talk) 18:16, 22 September 2008 (UTC)[reply]
Keep per above, also finding some trade publications would help cover specific marketing areas and nuances lost in the general media. -- Banjeboi 08:19, 23 September 2008 (UTC)[reply]
Keep... I guess... can't really see anything fundamentally wrong with this one. Alansohn's got it right though -- as long as a campaign proves its notability, we should document it. That said, Where do you want to go today? was is Microsoft's most popular marketing campaign and we don't have an article on it. Warren -talk- 18:13, 23 September 2008 (UTC)[reply]

Good catch. I've already created the article for Where do you want to go today? Alansohn (talk) 21:19, 23 September 2008 (UTC)[reply]

Keep If this page is not fit to be a stand-alone article, then neither are any other company's ad campaigns. Also, just because other articles have not yet been created for other campaigns does not mean that this campaign should not be included; it simply means that no one has taken the time (turns out that the controversy over this one was a driving force for contribution). I recommend that we keep this and the others to provide a reference for readers.IncidentalPoint (talk) 20:26, 23 September 2008 (UTC)[reply]

The above discussion is preserved as an archive of the debate. Please do not modify it. Subsequent comments should be made on the appropriate discussion page (such as the article's talk page or in a deletion review). No further edits should be made to this page.