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Moving Mountains
IndustryFood
Founded2015; 9 years ago (2015)
FounderSimeon van der Molen
Headquarters
London, U.K.
Websitemovingmountainsfoods.com

Moving Mountains is a British company that produces vegan, plant-based meats. It was founded in 2015 by Simeon van der Molen by using profits from his cleaning prodoct company Ecozone.[1]

The company launched its first product, the B12 Burger, in 2018, after three years of development.[2] It uses oyster mushrooms as a base,[3] and includes beetroot juice to stimulate animal "bleeding".[4] The burger was first available in vegetarian restaurant chain Mildred's, before release in pub chains including Marston's, Harvester, Stonegate, and Mitchells & Butlers.[5] By the end of 2019 it was served in over 2,000 restaurants.[6]

In May 2019 Moving Mountains released a hot dog product with London restaurant Unity Diner.[7]. It uses sunflower seeds as a primary ingredient and features an imitation "skin" made of algae.[8]

- urther products including meatballs (June 2020) and mince (June 2020). sausage (Dec 2019) - Tell Your Friends, sausage burger (Jan 2020) https://www.janzandbergen.nl/en/moving-mountains-introduces-no-meatballs-and-plant-based-minced-meat/


References

[edit]
  1. ^ Sheffield, Hazel (11 February 2019). "Food start-ups move mountains to cater for meat-free tastes". The Times. Retrieved 29 September 2020.
  2. ^ Smithers, Rebecca (4 September 2018). "Marston's will be first UK pub chain to sell 'bleeding' vegan burger". the Guardian. Retrieved 29 September 2020.
  3. ^ Hosie, Rachel (21 February 2018). "The UK's first meatless 'bleeding' burger is about to launch and we tried it". The Independent. Retrieved 3 October 2020.
  4. ^ Larbi, Miranda (25 January 2018). "Moving Mountains 'bleeding' B12 vegan burger is coming to Mildreds in February". Metro. Retrieved 3 October 2020.
  5. ^ Lewis, Tim (9 February 2020). "Hold the beef: how plant-based meat went mainstream". The Guardian. Retrieved 30 September 2020.
  6. ^ Darrah, Kim (6 November 2019). "Seven plant-based food startups serving up vegan meat in Europe". Sifted. Retrieved 30 September 2020.
  7. ^ Smithers, Rebecca (1 May 2019). "'World's first' realistic vegan hot dog to go on sale next week". The Guardian. Retrieved 3 October 2020.
  8. ^ Barnes, Becky (1 March 2020). "Moving Mountains' Vegan Sausage Has 'Skin'. Does It Cut The Mustard?". Huffington Post. Retrieved 3 October 2020.

Category:Meat substitutes Category:Vegan brands Category:Food and drink companies of England Category:Manufacturing companies based in London Category:British companies established in 2015