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Bruce Karatz (born 1945) is an American homebuilder and philanthropist noted for his role as CEO in the development of KB Home from 1972 through 2006,[1] for his philanthropic efforts to help re-build Los Angeles after the L.A. Riots and New Orleans following Hurricane Katrina [2] and for his indictment on March 5, 2009 that he violated US securities laws. [3]

Early Life and Education[edit]

Karatz was born in Minneapolis, Minnesota to a middle class family where his dad owned a movie theater and his mom was a homemaker. He graduated from high school in 1963 and from Boston University in 1967. Karatz received his Juris Doctorate from the University of Southern California in 1970.

Career[edit]

In 1972, Karatz joined Kaufman & Broad (the company took the KB Home name in 2001) as an associate general counsel.[1][2]

After spending a short time as an in-house counsel, Karatz moved to the home building side of the business and soon thereafter became head of KB Home’s French division. He made a mark in 1977 when he installed a full-sized model home on the roof of the Au Printemps department store. More than 500,000 people toured the rooftop house. During his time in France, KB Home grew into one of France's largest homebuilders.[2]

In 1981 Karatz re-joined the Los Angeles headquarters of KB Home and in 1986 was named CEO. As CEO, Karatz oversaw the company’s growth into one of the most successful home building companies in the world. Karatz is credited with changing the company’s business model of building homes on speculation and then selling them in favor of building houses on order. KB Home's new business model allowed middle class home buyers to customize their homes and defined a far more efficient and profitable business model for the industry.[2]

In the early 1990s, when the real estate market in Southern California collapsed, Karatz moved aggressively to expand the company by acquiring other regional home builders such as the San Antonio-based builder Rayco for $105 million in 1996. The success of the new business model led KB Home to acquire additional companies and expand organically into markets across the country to provide customized homes for middle class families.[2]

As CEO, Karatz built on his Paris marketing achievements. Working with Fox Broadcasting, which was celebrating the tenth anniversary of The Simpsons, KB Home constructed a real-life replica of the Simpsons' home in one of KB Home's Nevada subdivisions, which helped turn Las Vegas into KB Home's top market.[4]

During his tenure as CEO, KB Home became a Fortune 500 company. Karatz oversaw a 1476% increase in the company’s market capitalization, an 800% increase in the companies stock price, a 575% growth in revenue, a 400% rise in dividends and increased the number of employees from less than 500 to over 6,000. In 2006, KB Home was ranked the #1 homebuilder in Fortune Magazine’s 2006 list of America’s Most Admired Companies and was listed by Fortune as one of America’s Most Admired Companies[4] and won the American Business Award as the Best Overall Company in [5]

Philanthropic Activities[edit]

In December, 2005, shortly after Hurricane Katrina, Karatz directed that KB Home become the first, and at that time only, national homebuilder to go to New Orleans to support re-building efforts in the wake of Hurricane Katrina. KB Home acquired 74 finished lots in downtown New Orleans and bought 3,000 acres in Jefferson Parish. At the time, Karatz said,

“We're now seven, eight months into post-Katrina, and we're the only ones that have stepped up. I honestly think that's part of the problem with New Orleans: It's a weak business community. And I personally felt it was important for a company like ours to do something, because if we waited for others, we could be waiting a long time. And if we're successful, it will motivate others.”

[6]

Karatz had to overcome reservations of KB Homes’ Board of Directors. Fortune Magazine wrote at the time, “It’s not often you hear a CEO express goals in humanitarian, not bottom-line, terms, especially when its shareholder money with which he’s do-gooding.” [2]

Karatz agreed to make KB Home the builder for an episode of ABC’s Extreme Makeover Home Edition after listening to a pitch from employees. The show featured a family headed by a single mother, Patricia Broadbent, who had been diagnosed with lung caner and had seven children. Six of the children were adopted, three of those born with HIV.[7]

Ms. Broadbent is a longtime children’s advocate, former social worker and an internationally recognized AIDS activist.[7]

Rather than remodel the family’s home, Karatz decided to raze it and build a 3,200 square foot home in 48 hours. Hundreds of workers and KB Home demolished the Broadbents’ 1450 square-foot cinderblock house while Ms. Broadbent and three of her daughters were on vacation. In the closing moments of the episode, Karatz tore up the family’s mortgage, promised to pay off the entire loan on their behalf and said they’d never have to worry about making those payments again. [7]

In 1992 after the Los Angeles riots, Kaufman and Broad spearheaded the effort to rebuild Camp Hollywoodland, a rustic canyon retreat for inner-city children whose main hall, dining room and other structures were gutted by fire.[8]

In 2007, Karatz founded the Keep Your Home Foundation to support people in California facing foreclosures as a result of the mortgage crisis. Keep Your Home Foundation supports a clearinghouse website to provide information to homeowners facing foreclosure.

In a November 2004 cover article, The USA Today said of him, “Karatz brings honesty that people around him notice.” [4]

Karatz other philanthropic initiatives include:

  • DARE (Director) Children’s Institute International (Director)
  • National Park Foundation (Director)
  • Co-Chair of the Mayor’s Alliance for Safer L.A. YMCA of Metropolitan LA (Director)
  • KCET, Board of Directors
  • Pitzer College (Director)
  • Coro (Director)
  • Wilshire Blvd Temple (President)

He has been recognized for his philanthropic leadership, including:

  • Human Relations Award, American Jewish Committee (2004)
  • Ellis Island Medal of Honor, National Ethnic Coalition of Organizations (2003)
  • Crystal Angel Award, Los Angeles Police Foundation (2002)
  • Distinguished Humanitarian Award, B’nai B'rith (2000)
  • Chevalier of the Legion of Honor, Presented by the Pres. Of France (1999)
  • Spirit of Life Award, City of Hope National Medical Center (1996)
  • Jack Webb Award, LA Police Historical Society (1995)
  • Distinguished Service Award, The Aviva Center (1994)
  • Humanitarian of the Year Award, National Association of Christians and Jews (1984)

Indictment[edit]

On Nov. 12, 2006 Karatz agreed to leave KB Home and to pay the company the difference between the initial strike price of his stock options and the closing price on the new “measurement date” for options he had exercised that were incorrectly priced. [9]

In 2008, in resolution of the November 12, 2006 agreement with the company, Karatz paid $8.5 million to KB Home. In addition, Karatz paid $480,000 to settle a Securities and Exchange Commission civil case. He did not admit or deny wrongdoing. [10]

In March 2009, Karatz was indicted for his role in option granting process at KB Home. He is accused of selecting backdated stock option grant dates for himself and others at KB Home and then failing to fully disclose this to the company's board, shareholders, accountant’s and regulators.[3] He has pleaded not guilty and denied wrongdoing. [11]

Political Activity[edit]

Over the years, Karatz generated attention over his public support of Democratic candidates for office while serving as the CEO of a major publicly traded company.[4] Campaign finance records indicate Karatz has supported Democrats, including Bill Clinton, Barack Obama, Al Gore, Antonio Villaraigosa and Dianne Feinstein.

Family Life[edit]

Karatz lives in Los Angeles and has three adult children, Elizabeth, Matthew and Teddy, and four grandchildren. He is married to Lilly Tartikoff, a leading cancer activist best known for co-founding the annual Revlon Run/Walk events in New York and Los Angeles and Revlon/UCLA Women's Cancer Research Program, which helped raise more than $80 million for cancer research.

Footnotes[edit]

  1. ^ a b Berry, Kate (2004-9-6). “Coming home: Bruce Karatz started as in-house counsel, but learned the business and turned what is now KB Home into an international market leader (Interview).” http://www.highbeam.com/doc/1G1-122661156.html Los Angeles Business Journal
  2. ^ a b c d e f Birger, Jon (2006-3-29). “Man on a Mission: Why on earth has KB Home CEO Bruce Karatz launched a major building project in the wildly uncertain New Orleans real estate market?” http://money.cnn.com/magazines/fortune/fortune_archive/2006/04/03/8372982/index.htm Fortune (Time Inc.)
  3. ^ a b Keating, Gina (2009-3-5). “2-Ex-KB Home CEO indicted in alleged backdating scheme: Ex-CEO Bruce Karatz accused in backdating scheme.” http://www.reuters.com/article/idUSN0537324620090306 Reuters
  4. ^ a b c Krantz, Matt (2004-11-22). “KB chief builds on creativity: CEO of homebuilder steps outside box to get attention.” http://www.usatoday.com/educate/college/careers/profile43.htm USA Today
  5. ^ 2004.http://www.kaufmanandbroad.com/PressArticle~id~376.aspx
  6. ^ Knox, Noelle (2006-3-21). “KB Home bets on Stewart, New Orleans.” http://www.usatoday.com/money/economy/housing/2006-03-21-kb-home-usat_x.htm USA Today
  7. ^ a b c http://www.tv.com/extreme-makeover-home-edition-howd-they-do-that/broadbent-family/episode/414202/summary.html
  8. ^ http://www.cnplus.co.uk/news/18jun92-usa-kaufman-and-broad-leads-rebuilding-of-camp-hollywoodland-in-california/1064170.article
  9. ^ KB Home Form 8-K filed November 13, 2006
  10. ^ SEC v. Karatz, U.S.D.C. Cent. Dist. Cal., Case No. CV08-06012
  11. ^ United States v. Bruce E. Karatz, U.S.D.C. Cent. Dist. Cal., Case No. CR09-00203

External links[edit]

The Keep Your Home Foundation website ([1])


Category:1945 births Category:Living people Category:American white-collar criminals Category:American businesspeople Category:American philanthropists