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User:Knowourba/Candid marketing

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Candid Marketing
Company typePrivate
IndustryEvent Management Marketing
Founded1995
FounderSamarjit Singh & Atul S Nath
HeadquartersNew Delhi, India
Key people
Atul Nath, Amrita Kumar, Devika Sharma
ServicesMarketing, Promotion
Number of employees
160
WebsiteCandid Corporate Website

Candid Marketing (Candid]) is a promotion marketing and event management company based at New Delhi with offices in Mumbai, Bengaluru, Chennai, Kolkata and Hyderabad. Candid Marketing has been acquired by International Marketing & Sales Group Plc in the year 2006 [1].

Candid Marketing rechristened their trade marketing division as UBIQ Trade & Retail Marketing. In October 2009, Candid redesigned the company's identity and logo. [2][3]

Services

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Candid Marketing provides brand activation services across Digital, On-ground and Mass Media platforms.

Digital Activation Services include

SMS Contests
Email Design
Website Development
Digital Applications (internet and mobile phones)
Branding
Viral Marketing

On-Ground Activation Services [4] include
Consumer Road Shows [5]
Intra-Mall [6]& Awareness Promotions[7]
Educational Institutional Contact Programs
In-shop & Real World Application Activities
Organizing Press Conference & Annual Meet
Audio and Visual Promotion Programs

Mass Media Activation Services include
Design for Outdoors and Print Media
Script Preparation for Television and FM Radio Channels

Key People

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Managing Director: Atul S. Nath
Managing Partners: Amrita Kumar, Devika Sharma
Founded By: Samarjit Singh & Atul S. Nath

References

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  1. ^ "IMSG Plc acquires Candid Marketing (India)". Agency FAQs News Bureau. June, 2006. {{cite web}}: Check date values in: |date= (help)
  2. ^ "Candid Marketing undergoes revamping; changes logo". Agency FAQs News Bureau. March, 2010. {{cite web}}: Check date values in: |date= (help)
  3. ^ "Candid Marketing gone through a makeover!". AdGully Bureau. March, 2010. {{cite web}}: Check date values in: |date= (help)
  4. ^ "Candid creates on-ground platform at malls for 'India Got Talent'". Event FAQs News Bureau. August, 2010. {{cite web}}: Check date values in: |date= (help)
  5. ^ "Candid Marketing promotes KKK 3 with "car on a crane" and "helpline"". Event FAQs News Bureau. September, 2010. {{cite web}}: Check date values in: |date= (help)
  6. ^ "Candid engages more than a lakh people for Colors' 'IPL Rockstar". Event FAQs News Bureau. April, 2010. {{cite web}}: Check date values in: |date= (help)
  7. ^ "Candid Marketing raises awareness for World AIDS Orphans Day". Event FAQs News Bureau. Mayr, 2010. {{cite web}}: Check date values in: |date= (help)
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