Jun Group: Difference between revisions
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| name = Jun Group |
| name = Jun Group |
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Revision as of 17:03, 31 May 2020
 | This article contains content that is written like an advertisement. (July 2019) |
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| Industry | Digital Advertising |
|---|---|
| Founder | Mitchell Reichgut |
| Headquarters | , United States |
Key people | Mitchell Reichgut, CEO Corey Weiner, COO[2] |
Number of employees | 120 [1] |
| Subsidiaries | HyprMX[3] |
| Website | www |
Jun Group is a mobile advertising company founded in December 2005 by Mitchell Reichgut.[4] The company focuses on distributing video and branded content in-app through a practice called value-exchange advertising. The company is based in New York, with offices in Chicago, Los Angeles, and Boston.[5] The company's primary product is in-app display advertising that prompts users to unlock rewards before driving them to a display placement. Once clicked, users will be directed to a site to explore for a specific amount of time before returning to the app to receive their reward.
In January 2014, Jun Group received $2.5 million USD in debt financing from Western Technology Investment.[6][7]
In 2015, Jun Group raised $28M in its first venture round - from investors including Halyard Capital and Bridge Bank. Halyard's Robert Nolan, Jr., Bruce Eatroff and Brendyn Grimaldi have all joined the company's board of directors.[8]
In September 2018, Jun Group was acquired by Advantage Solutions.[9] Jun Group uses data to create custom audiences for Fortune 500 advertisers, and its mobile SDK (software development kit) technology provides direct access to more than 100 million people. Jun Group connects its clients directly to consumers across devices via full-screen video, rich media, display, email, and value exchange ads.[10]
References
- ^ a b Lawler, Ryan (December 12, 2011). "Jun Group raises $2.5m to insert video ads into social games". GigaOM. Retrieved December 31, 2013.
- ^ "Jun Group". Crunchbase.
- ^ Ha, Anthony (March 29, 2013). "Jun Group Launches HyprMX To Help Mobile Publishers Manage Their Video Ads". TechCrunch. Retrieved January 1, 2014.
- ^ Ha, Anthony (October 16, 2013). "Looking Beyond Video, Jun Group Announces Its Overdrive Format For 'Owned Advertising'". TechCrunch. Retrieved December 31, 2013.
- ^ Cohen-Aslatei, Adam (July 19, 2017). "Jun Group Promotes Three Of Its Best". Market Wired.
{{cite web}}: Check|archive-url=value (help) - ^ Kelly, Meghan (January 15, 2014). "Jun Group gets $2.5M for online video advertising". VentureBeat. Retrieved April 4, 2014.
- ^ Kaplan, David (January 15, 2014). "Video Traffic Driver Jun Group Raises Venture Funding To Promote Mobile Business". AdExchanger. Retrieved April 4, 2014.
- ^ Anthony, Ha (July 30, 2015). "Video Ad Company Jun Group Raises $28M In Its First Venture Round". Techcrunch.com. Retrieved January 10, 2018.
{{cite web}}: Check|archive-url=value (help) - ^ "Jun Group acquired by Advantage Solutions to refine firm's retail solutions". The Drum. Retrieved 2020-01-20.
- ^ Braithwaite, Will (January 7, 2019). "Boston-based Advantage Media to integrate with New York-based Jun Group". Globenewswire.com.
External links
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