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'''Little Sun''' is a [[social enterprise]]<ref>"By engaging with social values, firms establish value- based relationships with customers who—while not benefitting directly from the firm’s social actions—choose to support those values (Barnett 2007, Jones 1995). These investments in turn create positive demand externalities (Ye et al. 2012) that can ultimately translate into premium prices and loyalty to a firm’s products and services, which also constitute symbols of social identity (Fosfuri et al. 2015). Indeed, for customers in industrialized countries, purchasing Little Sun’s lamps associates them with an iconic, visible identity of environmental responsibility and equal opportunity development. In this case, the two logics reinforce one another. Andrea Fosfuri, Marco S. Giarratana, Esther Roca (2016) Social Business Hybrids: Demand Externalities, Competitive Advantage, and Growth Through Diversification. Organization Science 27(5):1275-1289. https://doi.org/10.1287/orsc.2016.1080</ref> that produces [[solar powered]] [[LED lamps]] and chargers that provide clean, affordable light and power to communities without access to electric distribution networks.<ref>: Beauloye, Jennifer, (author.) & Desaive, Pierre-Yves, (author.) & Draguet, Michel, (author.) & Stroud, Timothy, (translator.) & Musées royaux des beaux-arts de Belgique (host institution.) (2015).  ''2050 : a brief history of the future''. [Ghent] Snoeck. 234</ref><ref name="Higgins-2012">{{cite web
'''Little Sun''' is a [[social enterprise]]<ref>"By engaging with social values, firms establish value- based relationships with customers who—while not benefitting directly from the firm’s social actions—choose to support those values (Barnett 2007, Jones 1995). These investments in turn create positive demand externalities (Ye et al. 2012) that can ultimately translate into premium prices and loyalty to a firm’s products and services, which also constitute symbols of social identity (Fosfuri et al. 2015). Indeed, for customers in industrialized countries, purchasing Little Sun’s lamps associates them with an iconic, visible identity of environmental responsibility and equal opportunity development. In this case, the two logics reinforce one another." Andrea Fosfuri, Marco S. Giarratana, Esther Roca (2016) Social Business Hybrids: Demand Externalities, Competitive Advantage, and Growth Through Diversification. Organization Science 27(5):1275-1289. https://doi.org/10.1287/orsc.2016.1080</ref> that produces [[solar powered]] [[LED lamps]] and chargers that provide clean, affordable light and power to communities without access to electric distribution networks.<ref>: Beauloye, Jennifer, (author.) & Desaive, Pierre-Yves, (author.) & Draguet, Michel, (author.) & Stroud, Timothy, (translator.) & Musées royaux des beaux-arts de Belgique (host institution.) (2015).  ''2050 : a brief history of the future''. [Ghent] Snoeck. 234</ref><ref name="Higgins-2012">{{cite web
|url = https://www.theguardian.com/artanddesign/2012/jul/12/olafur-eliasson-cheap-solar-lamp
|url = https://www.theguardian.com/artanddesign/2012/jul/12/olafur-eliasson-cheap-solar-lamp
|title = Olafur Eliasson produces cheap solar lamp for developing countries
|title = Olafur Eliasson produces cheap solar lamp for developing countries
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}}</ref>
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Little Sun products are distributed in over ten African countries including Zimbabewe, Ethiopia, Senegal, and Ghana. They are also sold in Europe, Canada, Australia, Japan and the United States to consumers who pay a premium that is offset by the  social capital  that their contribution makes in reducing cost for those purchasers in the recipient developing countries.
Little Sun products are distributed in over ten African countries including Zimbabewe, Ethiopia, Senegal, and Ghana. They are also sold in Europe, Canada, Australia, Japan and the United States to consumers who pay a premium that is offset by the  social capital  that their contribution makes in reducing cost for those purchasers in the recipient developing countries.<ref>Andrea Fosfuri, Marco S. Giarratana, Esther Roca (2016) Social Business Hybrids: Demand Externalities, Competitive Advantage, and Growth Through Diversification. Organization Science 27(5):1275-1289. https://doi.org/10.1287/orsc.2016.1080</ref>


It was founded<ref>{{Citation | author1=Tackmann, Stig, (editor.) | title=17 big bets for a better world | publication-date=2016 | isbn=978-87-93229-54-9 }}</ref> in 2012 by the artist [[Olafur Eliasson]],<ref>: McMahon, Jennifer A (2014).  ''Art and ethics in a material world : Kant's pragmatist legacy''. New York Routledge, 175-6.</ref> known for his installations which exploit visual perception of light and light effects, and the engineer Frederik Ottesen.
It was founded<ref>{{Citation | author1=Tackmann, Stig, (editor.) | title=17 big bets for a better world | publication-date=2016 | isbn=978-87-93229-54-9 }}</ref> in 2012 by the artist [[Olafur Eliasson]],<ref>: McMahon, Jennifer A (2014).  ''Art and ethics in a material world : Kant's pragmatist legacy''. New York Routledge, 175-6.</ref> known for his installations which exploit visual perception of light and light effects, and the engineer Frederik Ottesen.

Revision as of 10:22, 5 June 2018

LittleSun GmbH
Little Sun
FoundedJuly 2012
FounderOlafur Eliasson, Frederik Ottesen
Headquarters
Berlin
,
Germany
ProductsSolar-powered LED lamps
Websitewww.littlesun.com

Little Sun is a social enterprise[1] that produces solar powered LED lamps and chargers that provide clean, affordable light and power to communities without access to electric distribution networks.[2][3]

Little Sun products are distributed in over ten African countries including Zimbabewe, Ethiopia, Senegal, and Ghana. They are also sold in Europe, Canada, Australia, Japan and the United States to consumers who pay a premium that is offset by the  social capital  that their contribution makes in reducing cost for those purchasers in the recipient developing countries.[4]

It was founded[5] in 2012 by the artist Olafur Eliasson,[6] known for his installations which exploit visual perception of light and light effects, and the engineer Frederik Ottesen.

In April 2014, the company received a USD $5 million investment from Bloomberg Philanthropies.[7]

References

  1. ^ "By engaging with social values, firms establish value- based relationships with customers who—while not benefitting directly from the firm’s social actions—choose to support those values (Barnett 2007, Jones 1995). These investments in turn create positive demand externalities (Ye et al. 2012) that can ultimately translate into premium prices and loyalty to a firm’s products and services, which also constitute symbols of social identity (Fosfuri et al. 2015). Indeed, for customers in industrialized countries, purchasing Little Sun’s lamps associates them with an iconic, visible identity of environmental responsibility and equal opportunity development. In this case, the two logics reinforce one another." Andrea Fosfuri, Marco S. Giarratana, Esther Roca (2016) Social Business Hybrids: Demand Externalities, Competitive Advantage, and Growth Through Diversification. Organization Science 27(5):1275-1289. https://doi.org/10.1287/orsc.2016.1080
  2. ^ : Beauloye, Jennifer, (author.) & Desaive, Pierre-Yves, (author.) & Draguet, Michel, (author.) & Stroud, Timothy, (translator.) & Musées royaux des beaux-arts de Belgique (host institution.) (2015).  2050 : a brief history of the future. [Ghent] Snoeck. 234
  3. ^ Higgins, Charlotte (July 12, 2012). "Olafur Eliasson produces cheap solar lamp for developing countries". The Guardian. Retrieved June 16, 2015.
  4. ^ Andrea Fosfuri, Marco S. Giarratana, Esther Roca (2016) Social Business Hybrids: Demand Externalities, Competitive Advantage, and Growth Through Diversification. Organization Science 27(5):1275-1289. https://doi.org/10.1287/orsc.2016.1080
  5. ^ Tackmann, Stig, (editor.) (2016), 17 big bets for a better world, ISBN 978-87-93229-54-9 {{citation}}: |author1= has generic name (help)CS1 maint: multiple names: authors list (link)
  6. ^ : McMahon, Jennifer A (2014).  Art and ethics in a material world : Kant's pragmatist legacy. New York Routledge, 175-6.
  7. ^ West, Melanie Grayce (April 21, 2014). "Bloomberg Backs a Solar Lamp". The Wall Street Journal. Retrieved June 16, 2015.

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