Krembo: Difference between revisions
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Krembos are a seasonal treat sold only four months a year, from October to February. <ref>[http://www.haaretz.com/hasen/spages/921655.html Chestnuts roasting in my gelato]</ref>Nevertheless, 50 million krembos are sold each year—an average of 9 per person. According to a study funded by Strauss, Israel's leading krembo producer, 69% of Israelis prefer to eat krembos from the top down (starting with the cream), and only 10% start with the biscuit at the bottom; the rest had no preference.<ref name="TenThings" /> |
Krembos are a seasonal treat sold only four months a year, from October to February. <ref>[http://www.haaretz.com/hasen/spages/921655.html Chestnuts roasting in my gelato]</ref>Nevertheless, 50 million krembos are sold each year—an average of 9 per person. According to a study funded by Strauss, Israel's leading krembo producer, 69% of Israelis prefer to eat krembos from the top down (starting with the cream), and only 10% start with the biscuit at the bottom; the rest had no preference.<ref name="TenThings" /> |
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In 2005, [[Strauss (company)|Strauss]] signed an agreement with [[Unilever]] to export ice cream and krembos to the United States and Canada due to a demand for products of this type with strict [[kosher]] certification. Under terms of the agreement, they may be sold only in kosher supermarkets and import shops. The distributor in [[North America]] is Dairy Delight, a subsidiary of Norman's Dairy. <ref name="icecream">{{cite news|title=New Israeli Development: Ice Cream Krembo|url=http://www.ynet.co.il/articles/0,7340,L-3361646,00.html|publisher=[[Ynet]]|date=February 7, 2007|accessdate=2007-02-07}} {{he icon}}</ref> |
In 2005, [[Strauss (company)|Strauss]] signed an agreement with [[Unilever]] to export ice cream and krembos to the United States and Canada due to a demand for products of this type with strict [[kosher]] certification. Under terms of the agreement, they may be sold only in kosher supermarkets and import shops. The distributor in [[North America]] is Dairy Delight, a subsidiary of Norman's Dairy. <ref name="icecream">{{cite news|title=New Israeli Development: Ice Cream Krembo|url=http://www.ynet.co.il/articles/0,7340,L-3361646,00.html|publisher=[[Ynet]]|date=February 7, 2007|accessdate=2007-02-07}} {{he icon}}</ref>In 2007, [[Nestlé]] introduced an ice cream variation of krembo called ''Lekbo'' ([[Hebrew language|Hebrew]]: לקבו, ''"lick inside"''). |
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==Nutritional information== |
==Nutritional information== |
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==Cultural references== |
==Cultural references== |
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Alon 'Krembo' Sagiv, a character in the Israeli cult film ''[[Mivtza Savta]]'' earned this nickname after stealing a case of krembos. With the entire kibbutz waiting outside his locked door, he disposes of the evidence by eating the whole case. |
Alon 'Krembo' Sagiv, a character in the Israeli cult film ''[[Mivtza Savta]]'' earned this nickname after stealing a case of krembos. With the entire kibbutz waiting outside his locked door, he disposes of the evidence by eating the whole case. |
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In the Hebrew version of ''[[Harry Potter and the Philosopher's Stone]]'', [[Dumbledore]]'s favourite sweet is a Krembo, rather than a sherbet lemon. |
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Revision as of 12:00, 9 October 2011
- For general information, see Chocolate-coated marshmallow treats.
Krembo (Hebrew: קרמבו, a portmanteau word meaning literally "cream-in-it") is the name of a chocolate-coated marshmallow treat that is very popular in Israel. [1] Krembos are only sold in the winter.[2] They are hand-wrapped in colourful aluminum foil, and consist of a round biscuit base topped with marshmallow cream coated in a thin layer of chocolate. Krembos have achieved the status of a pop-cultural item and a national icon.[3]
History
The krembo was invented around 200 years ago in Denmark. The concoction was popular as a homemade sweet in Mandate Palestine in the 1940s, when it was known as Kushi (Hebrew כושי , "negro") and Rosh Kushi (Hebrew language: ראש כושי "negro's head") (this name was borrowed from the names used in Europe). It entered mass production in 1966. The first manufacturer, the Whitman Company, coined the name Krembo. The word krembo is a combination of krem (cream) and bo (in it). A mocha flavour was introduced in 1967. In 1979 Whitman was acquired by Strauss-Elite. As of 2003[update] Strauss controls 54% of the krembo market in Israel.[2] While considered a children's favourite, sociologists have found that it is consumed as a comfort food by Israeli expatriates in the United States, evoking nostalgia for their childhood.[3] During the 1980s and 1990s smaller manufacturers introduced additional flavours such as banana and strawberry but failed to achieve a significant market share.
Krembos are a seasonal treat sold only four months a year, from October to February. [4]Nevertheless, 50 million krembos are sold each year—an average of 9 per person. According to a study funded by Strauss, Israel's leading krembo producer, 69% of Israelis prefer to eat krembos from the top down (starting with the cream), and only 10% start with the biscuit at the bottom; the rest had no preference.[2]
In 2005, Strauss signed an agreement with Unilever to export ice cream and krembos to the United States and Canada due to a demand for products of this type with strict kosher certification. Under terms of the agreement, they may be sold only in kosher supermarkets and import shops. The distributor in North America is Dairy Delight, a subsidiary of Norman's Dairy. [5]In 2007, Nestlé introduced an ice cream variation of krembo called Lekbo (Hebrew: לקבו, "lick inside").
Nutritional information
The average krembo weighs 25 grams (0.882 ounces) and has 115 calories.[2]
Cultural references
Alon 'Krembo' Sagiv, a character in the Israeli cult film Mivtza Savta earned this nickname after stealing a case of krembos. With the entire kibbutz waiting outside his locked door, he disposes of the evidence by eating the whole case.
In the Hebrew version of Harry Potter and the Philosopher's Stone, Dumbledore's favourite sweet is a Krembo, rather than a sherbet lemon.
References
- ^ Fake kosher snacks from Gaza barred
- ^ a b c d "10 Things you don't know about a krembo" (in Arabic). Yedioth Ahronoth. 2003-11-07. Retrieved 2007-01-20.
{{cite news}}: Cite has empty unknown parameter:|coauthors=(help) - ^ a b Jews of Brooklyn Ilana Abramovitch and Sean Galvin, Brandeis University Press, ISBN 1584650036
- ^ Chestnuts roasting in my gelato
- ^ "New Israeli Development: Ice Cream Krembo". Ynet. February 7, 2007. Retrieved 2007-02-07. Template:He icon