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+#REDIRECT [[GameTrailers#Easy Allies]] {{R from merge}}
-{{Short description|Website focusing on video game coverage}}
-{{italic title}}
-<!-- Please do not remove or change this AfD message until the discussion has been closed. -->
-{{Article for deletion/dated|page=Easy Allies|timestamp=20230405012006|year=2023|month=April|day=5|substed=yes}}
-<!-- Once discussion is closed, please place on talk page: {{Old AfD multi|page=Easy Allies|date=5 April 2023|result='''keep'''}} -->
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-{{Infobox website
-| name           = ''Easy Allies''
-| logo           = Easy Allies logo.svg
-| screenshot     =
-| caption        = Easy Allies logo as of March 21, 2022
-| url            = {{URL|easyallies.com}}
-| commercial     = Yes
-| type           = [[Video game journalism]], [[Internet community]], [[comedy]]
-| registration   = Optional (free)
-| language       = English
-| owner          =
-| num_users      =
-| author         = {{plainlist|
-* Brandon Jones <!-- Do not remove - this is not just a list of people currently involved with the channel -->
-* Daniel Bloodworth
-* Kyle Bosman <!-- Do not remove - this is not just a list of people currently involved with the channel -->
-* Don Casanova
-* Michael Damiani
-* Bradley Ellis
-* Isla Hinck<!-- Do not revert to this person's dead name. See: https://www.youtube.com/watch?v=ffJ4Ezv7q84 -->
-* Michael Huber
-* Ben Moore
-}}
-| editor         = {{plainlist|
-* Daniel Bloodworth
-* Isla Hinck<!-- Do not revert to this person's dead name. See: https://www.youtube.com/watch?v=ffJ4Ezv7q84 -->
-}}
-| launch_date    = {{Start date and age|2016|3|21}}
-| revenue        =
-| current_status = Active
-| footnotes      =
-}}
-'''''Easy Allies''''' (abbreviated as '''''EZA''''') is an online [[video game]] [[website]] that includes news coverage, reviews, personality-driven gaming videos and short form comedic series, created by a group of former ''[[GameTrailers]]'' staff. Since acquiring their new studio, the group has been based out of [[Culver City, California]]. The website was found to be the 'Most Trusted Publication of 2016' by video game [[review aggregator]] [[OpenCritic]].<ref>{{cite web|url=https://opencritic.com/blog/10/most-trusted-publications-of-2016|title=Most Trusted Publications of 2016|date=2017-03-22|work=[[OpenCritic]]|url-status=dead|archive-url=https://web.archive.org/web/20170325020522/https://opencritic.com/blog/10/most-trusted-publications-of-2016|archive-date=2017-03-25|df=mdy-all}}</ref>
-== History ==
-Following the shuttering of ''[[GameTrailers]]'' by owner [[Defy Media]] in February 2016,<ref>{{cite web|url=https://www.polygon.com/2016/2/8/10944452/gametrailers-shuts-down-after-13-year-run|title=GameTrailers shuts down after 13-year run|first=Colin|last=Campbell|access-date=2019-02-03|work=[[Polygon (website)|Polygon]]|date=2016-02-08|archive-url=https://web.archive.org/web/20181002102312/https://www.polygon.com/2016/2/8/10944452/gametrailers-shuts-down-after-13-year-run|archive-date=2018-10-02|url-status=live|df=mdy-all}}</ref> nine former full-time staff members, including ''GameTrailers'' co-founder and primary voice-over Brandon Jones, joined together to launch a new site that would allow the group ''"to do what we want to do"''.<ref name="Patreon interview">{{cite web|url=https://blog.patreon.com/how-easy-allies-became-one-of-the-highest-earning-creators-overnight|title=How Easy Allies Became One of the Highest Earning Creators Overnight|first=Ellie|last=MacBride|access-date=2019-02-03|work=[[Patreon]]|date=2016-05-10|archive-url=https://web.archive.org/web/20170810164600/https://blog.patreon.com/how-easy-allies-became-one-of-the-highest-earning-creators-overnight/|archive-date=2017-08-10|url-status=live|df=mdy-all}}</ref> The new venture, ''Easy Allies'', was launched on March 21, 2016.<ref name="GT Staff Return">{{cite web|url=https://kotaku.com/gametrailers-staff-return-with-new-site-1766096817|title=Gametrailers Staff Return With New Site|first=Luke|last=Plunkett|access-date=2019-02-03|work=[[Kotaku]]|date=2016-03-21|archive-url=https://web.archive.org/web/20170908210524/http://kotaku.com/gametrailers-staff-return-with-new-site-1766096817|archive-date=2017-09-08|url-status=live|df=mdy-all}}</ref> Operational costs are primarily met through [[crowdfunding]] on [[Patreon]], with support from backers reaching $40,000 per month within three months of launch.<ref name="Tubefilter EZA">{{cite web|url=https://www.tubefilter.com/2016/05/25/fund-this-easy-allies-patreon/|title=Fund This: Former GameTrailers Gang Hits Patreon To Raise $40K Per Month As "Easy Allies"|first=Sam|last=Gutelle|access-date=2019-02-04|work=[[Tubefilter]]|date=2016-05-25|archive-url=https://web.archive.org/web/20170910141208/http://www.tubefilter.com/2016/05/25/fund-this-easy-allies-patreon/|archive-date=2017-09-10|url-status=live|df= mdy-all}}</ref>
-All trademarks and copyrights relevant to the ''GameTrailers'' brand remained property of Defy Media following ''GameTrailers''{{'}} closure.<ref name="IGN buys GT">{{cite web|url=https://www.polygon.com/2016/5/17/11692866/gametrailers-ign-acquisition-youtube-archive|title=IGN acquires GameTrailers, will maintain archive of all content (update)|first=Samit|last=Sarkar|access-date=2019-02-03|work=[[Polygon (website)|Polygon]]|date=2016-05-17|archive-url=https://web.archive.org/web/20180919132240/https://www.polygon.com/2016/5/17/11692866/gametrailers-ign-acquisition-youtube-archive|archive-date=2018-09-19|url-status=live|df=mdy-all}}</ref> This meant that ''Easy Allies'', though positioning itself as [[spiritual successor]] to ''GameTrailers'',<ref name="Tweakers">{{cite web|url=https://tweakers.net/nieuws/109511/oud-gametrailers-medewerkers-gaan-verder-als-easy-allies-dankzij-crowdfunding.html|title=Oud-GameTrailers-medewerkers gaan verder als Easy Allies dankzij crowdfunding|language=nl|first=Jeroen|last=de Vries|access-date=2016-02-04|work=[[Tweakers]]|date=2016-03-21|archive-url=https://web.archive.org/web/20160321195631/http://tweakers.net/nieuws/109511/oud-gametrailers-medewerkers-gaan-verder-als-easy-allies-dankzij-crowdfunding.html|archive-date=2016-03-21|url-status=live|df=mdy-all}}</ref> was unable to re-use the names of shows established while under the ''GameTrailers'' banner. This hurdle was acknowledged by Jones in an interview for Patreon in May 2016, with Jones commenting that their original pitch to backers was "you know the show, we're just going to change the title".<ref name="Patreon interview" /> The ''GameTrailers'' brand and all associated assets were purchased by ''[[IGN]]'' in May 2016.<ref name="IGN buys GT" />
-In November 2017, several backers pulled their support from ''Easy Allies'' following an appearance by Jones on ''Fireside Chats'', a series on [[YouTube]] hosted by former ''IGN'' journalist Colin Moriarty.<ref name="heavy.com">{{cite web|url=https://heavy.com/games/2017/11/easy-allies-colin-moriarty-brandon-jones/|title=When Patrons Revolt: Easy Allies, Colin Moriarty, and Regressive Politics, Explored.|first=Paul|last=Meekin|access-date=2019-02-04|work=[[Heavy.com]]|date=2018-11-23|archive-url=https://web.archive.org/web/20180629022140/https://heavy.com/games/2017/11/easy-allies-colin-moriarty-brandon-jones/|archive-date=2018-06-29|url-status=live|df=mdy-all}}</ref> Moriarty had faced criticism earlier that year over a post he made on social network [[Twitter]] that many had perceived to be sexist.<ref>{{cite web|url=https://www.mcvuk.com/business/moriarty-quits-kinda-funny-after-twitter-joke-controversy|title=Moriarty quits Kinda Funny after Twitter joke controversy|first=Ben|last=Parfitt|access-date=2019-02-04|work=[[MCV (magazine)|MCV]]|date=2017-03-15|archive-url=https://web.archive.org/web/20190208133127/https://www.mcvuk.com/business/moriarty-quits-kinda-funny-after-twitter-joke-controversy|archive-date=2019-02-08|url-status=live}}</ref>
-As of 2018, reaching a set goal of $50,000 per month on the crowdfunding site [[Patreon]], they acquired a studio.<ref>{{cite tweet|author=Easy Allies|user=EasyAllies|number=1070135456363249664|date=2018-12-04|title=We Got a Studio! Thank you for all your support!|access-date=2019-02-06|df=mdy-all}}</ref> ''Easy Allies'' moved production to the studio one month later on January 29, 2019.<ref>{{cite tweet|author=Easy Allies|user=EasyAllies|number=1070135456363249664|title=[Image reading "New office. New studio. New set. New desk. New lights. New cameras. New steaming room. New couches. New Monopoly board."]|link=no|access-date=2019-02-06|df=mdy-all}}</ref><ref>{{cite tweet|author=Easy Allies|user=EasyAllies|number=1090329821689700352|date=2019-01-29|title=TONIGHT! We're launching the new studio space with a four hour group stream. Come hang with us as we introduce the new home of Easy Allies. See <nowiki>http://easyallies.com</nowiki> for your local times.|link=no|access-date=2019-02-06|df=mdy-all}}</ref> In March 2020, Kyle Bosman announced that he would be leaving the company.<ref>{{cite web|url=https://www.dexerto.com/entertainment/kyle-bosman-reveals-why-hes-quitting-easy-allies-in-shocking-statement-1340946|title=Kyle Bosman reveals why he's quitting Easy Allies in shocking statement|first=Brent|last=Koepp|date=13 March 2020|website=Dexerto|access-date=19 March 2020}}</ref>
-On March 21, 2022, the sixth anniversary of ''Easy Allies''{{'}} launch, Jones announced he would be retiring from ''Easy Allies'' and video game journalism the following May, although he will continue to provide voiceovers for some of their video content.<ref>{{cite tweet|author=Brandon Jones|user=TrailerJones|number=1505989020106387456|date=2022-03-21|title=Friends, colleagues, allies: I’m retiring. May 1st will be my last day at Easy Allies, and in games. I will continue recording VO and say hello when I’m able. More details in this video, during EZX today, and in the coming weeks. L&R. Thank you, all! ❤️|access-date=2022-03-21|df=mdy-all}}</ref><ref>{{cite web|url=https://www.kakuchopurei.com/2022/03/game-trailers-easy-allies-voice-to-retire-from-games-journalism/|title=Game Trailers & Easy Allies Voice To Retire From Games Journalism|first=Jonathan|last=Leo|access-date=2022-03-23|work=Kakuchopurei|date=2022-03-22|archive-url=https://web.archive.org/web/20220323213834/https://www.kakuchopurei.com/2022/03/game-trailers-easy-allies-voice-to-retire-from-games-journalism/|archive-date=2022-03-23|url-status=live|df=mdy-all}}</ref> The company also stated on Patreon that fellow co-founders Isla Hinck and Daniel Bloodworth had been named co-heads of ''Easy Allies'' two months prior to create a more solidified company structure.<ref>{{cite web|url=https://www.patreon.com/posts/welcome-to-easy-64091104|title=Welcome to Easy Allies Phase Infinity|author=Easy Allies|website=Patreon|access-date=21 March 2022}}</ref> On June 21, Ben Moore announced his departure from ''Easy Allies''.<ref>{{cite tweet|number=1539472106999537664|user=EasyAllies|title=Ben Moore is leaving July 1st. He's one of the best writers in this industry, one of the best people to discuss g…|date=22 June 2022}}</ref>
-==Current operations==
-''Easy Allies'' operates out of [[California]], [[United States]].<ref name="About page">{{cite web|url=https://easyallies.com/#!/about|title=About Us|access-date=2019-02-04|website=Easy Allies|archive-url=https://archive.today/20170902041336/https://easyallies.com/%23!/review/resident-evil-7-biohazard#!/about#!/about|archive-date=2017-09-02|url-status=live|df=mdy-all}}</ref> In addition to publishing video game reviews, ''Easy Allies'' has produced (among other things) [[podcast]]s focusing on video games and movies, an investigatory series on video game myths, a weekly ''[[Dungeons & Dragons]]'' role-playing show, and an animated [[web series]] starring [[Voice acting|voice artist]] Amanda Troop.<ref name="Amanda Troop interview">{{cite web|url=https://hiddenremote.com/2018/07/27/interview-amanda-troop/|title=Amanda Troop talks Misfits And Monsters and upcoming voice-over roles|first=Paul|last=Zuniga|access-date=2019-02-04|work=[[Fansided|Hidden Remote]]|date=2018-07-27|archive-url=https://web.archive.org/web/20190208133127/https://hiddenremote.com/2018/07/27/interview-amanda-troop/|archive-date=2019-02-08|url-status=live}}</ref> ''Easy Allies'' also regularly [[Video game live streaming|livestream video games]] on [[Twitch (service)|Twitch]], and has utilised this to [[Video games and charity|solicit donations for charity]] from their fans, helping raise over $12,000 for [[AbleGamers|The AbleGamers Foundation]] in July 2018.<ref name="AbleGamers Twitter">{{cite tweet|user=AbleGamers|number=1022851627437490177|date=2018-07-27|title=Our sincerest thanks and deepest gratitude goes out to the Easy Allies community and producers. Over $12,000 raised to help people with disabilities will go a long way towards getting out even more grants this year! We can't wait for EZA Game Day 2019!|link=no|access-date=2019-02-04|df=mdy-all}}</ref>
-''Easy Allies'' has served as a voting jury member for [[The Game Awards]] since 2017,<ref>{{cite web|url=https://thegameawards.com/voting-jury/|title=Voting Jury - The Game Awards|access-date=2020-01-21|website=thegameawards.com}}</ref><ref>{{cite web|url=https://thegameawards.com/jury-2017/|title=Voting Jury 2017 - The Game Awards|access-date=2019-02-04|website=thegameawards.com|archive-url=https://web.archive.org/web/20190208133127/https://thegameawards.com/jury-2017/|archive-date=2019-02-08|url-status=live}}</ref><ref>{{cite web|url=https://thegameawards.com/jury-2018/|title=Voting Jury 2018 - The Game Awards|access-date=2019-02-04|website=thegameawards.com|df=mdy-all}} {{Dead link|date=August 2019 |bot=InternetArchiveBot |fix-attempted=yes }}</ref> and participated as a judge for the 2018 and 2019 [[Game Critics Awards]].<ref name="Game Critics Awards">{{cite web|url= https://www.shacknews.com/article/105870/game-critics-awards-best-of-e3-2018-nominees-announced
- |title= Game Critics Awards Best of E3 2018 Nominees Announced|first=Asif|last=Khan|access-date=2019-02-04|work=[[Shacknews]]|date=2018-06-28|archive-url=https://web.archive.org/web/20180703074545/http://www.shacknews.com/article/105870/game-critics-awards-best-of-e3-2018-nominees-announced|archive-date=2018-07-03|url-status=live|df=mdy-all}}</ref><ref>{{cite web |url=http://gamecriticsawards.com/judges.html |title=Game Critics Awards: Best of E3 2019 |website=www.gamecriticsawards.com |access-date=29 June 2019 }}</ref>
-==Notable guests==
-Australian actor [[Luke Arnold]] has appeared on ''Huber Syndrome'', a weekly show about video games, movies, television and comic books, to discuss his role as [[Long John Silver|John Silver]] in American [[historical drama|historical]] [[Adventure fiction|adventure]] [[television series]] ''[[Black Sails (TV series)|Black Sails]]''.<ref>{{cite tweet|first=Luke|last=Arnold|author-link=Luke Arnold|user=LongLukeArnold|number=852840237571096577|date=2017-04-14|title=The @EasyAllies fun continues! Thanks @MichaelPHuber and @bradleyellis87 for bringing the #BlackSails hype. Great chat. Full spoilers.|link=no|access-date=2019-02-04|df=mdy-all}}</ref> Arnold later guest starred in the ''Easy Allies'' animated series ''Box Peek''.<ref>{{cite AV media |people=Bosman, Kyle (director) |url=https://www.youtube.com/watch?v=uw_fmt1p7js |date=November 22, 2019 |title=Box Peek Ep. 8 - A Gust of Win! |medium=YouTube video |time=8:58 |publisher=Easy Allies |access-date=January 21, 2020}}</ref> [[Cory Barlog]], director of [[Santa Monica Studio]]'s video game ''[[God of War (2018 video game)|God of War]]'', appeared on an episode of ''Spoiler Mode'' in April 2018 to speak about the then recently released title.<ref>{{cite tweet|author=Easy Allies|user=EasyAllies|number=987438536482672640|date=2018-04-20|title=It’s happening #GodOfWar Spoiler Mode with @corybarlog from @SonySantaMonica Keep an eye out for it early next week.|link=no|access-date=2019-02-04|df=mdy-all}}</ref>
-==Games of the Year==
-The list below solely mentions ''Easy Allies''{{'}}s yearly choices for Best Game of the Year. There are also other multiple categories chosen yearly such as Best World Design, Best Soundtrack, and a unique category called "Best Seven" referring to games that the staff believed didn't live up to expected hype but were good regardless.
-{| class="wikitable"
-|+Best Game of the Year
-!Year
-!Game
-|-
-|2016
-|''[[The Last Guardian]]''
-|-
-|2017
-|''[[The Legend of Zelda: Breath of the Wild]]''
-|-
-|2018
-|''[[God of War (2018 video game)|God of War]]''
-|-
-|2019
-|''[[Sekiro: Shadows Die Twice]]''
-|-
-|2020
-|''[[Half-Life: Alyx]]''
-|-
-|2021
-|''[[Returnal (video game)|Returnal]]''
-|-
-|2022
-|''[[Elden Ring]]''
-|-
-|}
-== References ==
-{{reflist|30em}}
-== External links ==
-* {{official website|http://www.easyallies.com}}
-{{Video Game Critics}}
-[[Category:Internet properties established in 2016]]
-[[Category:Video game Internet forums]]
-[[Category:2016 establishments in California]]
-[[Category:Video game news websites]]
-[[Category:Patreon creators]]